i use the word marketers above,well not only marketers but the website owners ,bloggers,researchers,etc..
i want to give you some great social marketing tactics and the methods which are used by many huge marketers or
you can say the Entrepreneurs like Neil Patel , Ramit Sethi, Pat flynn,etc….Let’s get started
Elements of successful campaigns :
- Develop attention-getting, motivational messages
- Use appropriate media (exploit audience participation)
- Make it easy and convenient for action (fun, easy, popular)
- Allocate resources for effective reach
- Allocate resources for research
- Track results, adjust
Change Objectives :
- Think of your organisation, identify an issue you are trying to resolve/change.
–Develop a campaign purpose
- Translate success over the next three years:
–Key audiences (internal, external, partners)
–Concrete behaviours, actions, decisions that each would adopt
Audience Analysis & Segmentation :
- Choose most important audience
- Analyse those who have adopted the behaviour and those who have not
Implications (Product, Price, Place, Promotion) :
- New or improved offering (behaviour, product, service) to make it more attractive (benefits) and easy (barriers)
- Ways of making it less costly or time consuming
- Ways to reduce barriers and improve access
- Messages, channels, messengers
so these were the few tactics on how you can increase your social marketing plan and get huge response from it..
if you have any questions or want to discuss your methods on the various social marketing plans ,do comment below so that we can get your thoughts on it..